Tuesday, July 13, 2010

EBOOK ROYALTIES - 25% or 50%?

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Interesting article on ebook royalties in yesterday's Guardian.   Speaking at the Romantic Novelists' Association annual conference, Tom Holland, the Chair of The Society of Authors, said that a 25% ebook royalty for the duration of the copyright (as currently offered by the big publishers) is unfair and could, in the long term, damage the publishing industry.

Print publishers found unknown authors, presented them to the world and turned a few of them into high earners. A good deal for all and the publisher deserved the payback. Ebook overheads and risks aren't remotely comparable. The best ebook publishers of the future, however, will allocate a good chunk of their resources and efforts into promoting their authors in new, innovative ways that haven't been thought of yet. Authors will compete for this service much in the same way that they have done in the past for high publishing advances.  Whatever the big publishers do, short term licensing and a larger cut for authors will become the norm.

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